About me.

I’m a Lead Product / Strategic Designer with 10+ years of experience. Working across the full product lifecycle, from early-stage discovery and strategy to system-level design and product delivery.
Currently open to Lead Product Designer / Product Design Lead roles in B2B /B2C SaaS and enterprise platforms (EU/US/UAE, remote; open to on-site discovery and travel).
Core strengths: Discovery facilitation, UX/UI design, service design, user interviews and usability testing, design systems, prototyping, design audit,, and cross-functional leadership.
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Where I’ve Contributed
(01)
Over the years, I’ve worked within global enterprise and product teams, contributing to complex systems across B2B and SaaS environments.
I focus on clarity, strong product thinking, and building design systems that connect user needs with business strategy.
(Few selected companies)
Logitech

Worley

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Approach
(02)
Design with Clarity. Built with Purpose.
I design and shape complex B2B and SaaS products, combining systems thinking, product strategy, and hands-on UX/UI execution.
I work closely with product and engineering, take ownership of critical product areas, and support design teams when needed.
My focus is on reducing ambiguity, aligning decisions, and building scalable solution, from service flows and information architecture to design systems that teams can ship.
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Bringing to the team
(03)
How I show up in complex product environments
My role spans discovery, alignment, hands-on design, and decision-making in complex product contexts.

Facilitator in ambiguity
I lead discovery workshops and align stakeholders in complex environments.

Systems thinker
I structure fragmented inputs into scalable product systems.

Outcome-driven
I focus on decisions that move products forward, not just design output.

Product partner
I work closely with PM and engineering to drive decisions forward.

Calm under pressure
I bring structure and clarity to high-stakes product decisions.

Design Leadership
I elevate design quality and support other designers in complex product environments.
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Achievements
(04)
Awards & Recognitions
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Work life balance
(05)
Outside of work, I challenge myself in different ways.
I’ve completed long-distance routes such as the Tour du Mont Blanc and the Camino de Santiago, spent multiple weeks hiking in the Himalayas and finishing 10 days Vipasana course with Budhists Monks. And many other.
Sometimes I go solo. Sometimes I lead small groups toward a shared goal. It’s about setting a target, preparing properly, and finishing what I start.





